Ultimately, innovation in an organization works best when people are intrinsically motivated to innovate. The spread of an innovation–which is what innovation success is all about–also requires that target customers have an incentive to adopt and spread the innovation. FUN can be one of the most exciting incentives. Is your innovation sytem fun? Is your product fun? Have you considered how you can make it fun to drive interest and adoption?
Here’s a little video from The Fun Theory that shows how engineering fun can bring exciting results on the street. (Hat tip to inventor Fung-jou Chen.)